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Actiu honoured with Red Dot Design Award

13/11/2017 - CAPEXUS - Interior news
Red Dot, the most prestigious international design award, has recognised Actiu’s business strategy in which furniture and the design of work spaces become tools used to promote people’s wellbeing and productivity.
The prestigious Red Dot Design awards have recognised the Cool Working by Actiu strategy applied to the design of their communications. This campaign, designed by Odosdesignhas earned Actiu, 2017 National Design Award, the Red Dot Award in Communication Design in the Corporate Publishing Category. The award, given to the Actiu marketing team in collaboration with the Odosdesign studio, was presented on Friday, October 27th in Berlin.

Cool Working by Actiu refers to a process of analysis, advice and support that identifies client needs in order to offer them the best solution while taking into account the space, the style of work that takes place within it, aesthetics and, of course, the functionality of the product that is going to be implemented.

The Red Dot Awards, organised by Design Zentrum Nordrhein Westfalen (Germany) for the past 25 years, honoured Actiu’s “Cool Working” philosophy among the more than 8,000 projects from fifty different countries. The organisation chose Berlin, in Germany, for its award ceremony, the most important capital in Europe when it comes to innovation and design.

Alongside that, Actiu and its Technology Park received the LEED Platinum Certification. Actiu has been developing better management of both the natural and energy resources in the buildings. From the start, the Actiu Technology Park has been based on sustainability and self-sufficient natural resources. In this regard, it has one of the largest industrial rooftop photovoltaic plants in Europe with cutting edge technology, and has managed to generate 47,701 MW of clean energy during this time, preventing the emission of 3,060 tons of CO2 per year.

Important advances have also been made in the management of water and waste, which takes into account the use of rainwater, as well as the disposal and reuse of wastewater. The Actiu Technology Park is self-sufficient in the use of water“However, this certification also carries a great deal of responsibility with it, forcing us to continue working in the same direction and demanding a little bit more from us every day, making sure we always give our best,” says Vicent Berbegal, president of Actiu Group.
Cool Working has represented a turning point in the way Actiu approaches projects and understands how they contribute to companies. Working together with Odosdesign to create a graphic language capable of transmitting such complex issues and making them understandable for the user has been a highly rewarding experience that has awarded us with one of the most important international recognitions that exists.Soledad Berbegal, Actiu Strategic Brand Director